The book is more of a novel than anything else, which does a good job of building characters that you care about, only so that the author can illustrate his key points, which are further highlighted at the back of the book.
Casey is a former semi-pro golfer who starts a game development studio creating golf simulations. His company is acquired, and told that his business can remain autonomous, but only if they improve their performance, now that they are a public company.
Casey, unable to realize how poorly structured and useless his meetings were, hires Will, a 20-something who just finished his MBA and is looking to improve the company’s meetings. In doing so, he learns a bit about the business, and how to engage co-workers.
Overall, I found the story to do a suitable job of illustrating the author’s key points. If you want to get to the bottom of the book, you can really read the last 10 pages or so, which can also be found on the author’s site: http://www.tablegroup.com/books/dbm